Scheduling & Booking Tool Reviews
Can you send an unbranded booking link on a free plan?
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The Short Answer
- TidyCal — TidyCal's comparison table has a "TidyCal Branding" row reading "Normal" on free, "Reduced" on the $29 and $79 one-time plans, and "None" only on Pro at $12 a month.
- Cal.com — Cal.com's free plan states "Unlimited event types & calendars" with no cap anywhere on the page, while "Remove Cal.com branding" is listed under the paid Teams plan at $12 per user a month.
- Calendly — Calendly's free plan lists "1 event type" and "Connect 1 calendar", and "Option to remove Calendly branding" appears only alongside the paid columns.
- SavvyCal — SavvyCal lists only Basic at $10 a user a month and Premium at $17, offering instead "Kick the tires for free... Backed by a 30-day money back guarantee" — a refund, not a tier.
| Product | Best for | From | Free plan | Free-plan branding |
|---|---|---|---|---|
| TidyCal | Publishes the price of its own name | $8.25/mo (annual) | Yes | Payment to remove |
| Cal.com | Unlimited event types, branded | $12/mo (annual) | Yes | Payment to remove |
| Calendly | One event type, and the badge stays | $10/mo (annual) | Yes | Payment to remove |
| SavvyCal | No free plan to ask the question of | $10/mo | No | Payment to remove |
When the axis does not split the field
This site exists to find the row where free plans differ. Here they do not. Four products, four distinct pricing philosophies — per-seat subscription, open source, one-time lifetime deal, and paid-only — and on the question of whether a free user can send out a booking page without the vendor’s name on it, all four answer the same way.
The honest thing is to say so rather than manufacture a ranking out of a tie. A comparison that always produces a winner is not measuring anything.
What makes the tie interesting is that these products disagree about almost everything else. Free volume is genuinely competitive: Cal.com gives “Unlimited event types & calendars” and TidyCal gives “Unlimited booking types”, while Calendly rations you to one of each. If the axis here were how much you can do free, the field would spread wide. It is the presentation that is uniform.
That is a reasonable thing for the category to converge on, and worth understanding rather than resenting. A booking link is one of the few pieces of software a customer sends to other people on purpose. Every free page is a referral, which makes free branding the distribution channel rather than a limitation of the free product. Every vendor here has worked that out.
TidyCal is the only one that shows you the price list
Most vendors leave branding to be inferred from which column a checkmark lands in. TidyCal publishes it as a row with three values, and reading down that row tells you what your own name is worth to them:
| Plan | Price | TidyCal Branding |
|---|---|---|
| Free | $0 | Normal |
| Individual Lifetime | $29 once | Reduced |
| Agency Lifetime | $79 once | Reduced |
| Pro | $12/mo, or $99/yr | None |
Two things fall out of that. First, no one-time payment ever buys a clean page — $79 gets you “Reduced”, and only the subscription reaches “None”. Second, this is the clearest statement in the category that free branding is a product decision with a price attached, not an oversight.
There is a second finding here worth carrying: TidyCal’s free plan gives you unlimited booking types and withholds the list of who booked. The same table marks “CSV export — Export booker data for use in other tools” unavailable on free, while TidyCal’s separate GDPR article describes “CSV data export” as a capability with no plan condition attached. Both sentences are TidyCal’s. Read alone, the help article would tell you export is available; the pricing table is where the condition lives.
Publishes the price of its own name
1. TidyCal — Publishes the price of its own name
The only vendor here that states its branding policy as a row you can read.
Best for The only one that prices its branding in three steps and shows you the table
From $8.25/mo (annual). Free plan: "$0 Forever free" — "Unlimited bookings", "Unlimited booking types", paid bookings, recurring and package bookings, your own booking page, and translation/localization. The comparison table's "TidyCal Branding" row reads "Normal" for this tier, and its "CSV export" row is marked unavailable..
- Individual Lifetime — price not shown on the page we opened ("$29" once, against a stated list price of "$144", sold through AppSumo. Not a monthly price, so it is not comparable to the subscription below. Includes 10 calendar connections, "Reduced" branding and CSV export.)
- Agency Lifetime — price not shown on the page we opened ("$79" once, list price "$240", via AppSumo. 25 calendar connections, "Reduced TidyCal branding", round robin and collective meetings, SMS reminders in the US and Canada.)
- Pro — $12/mo, or $8.25/mo billed annually ("$12 per month" monthly, or "$8.25 per month · billed annually at $99". The only tier whose branding row reads "None".)
TidyCal publishes the price of its own name. The comparison row "TidyCal Branding — Controls visibility of TidyCal branding on booking pages" reads "Normal" on Free, "Reduced" on the $29 and $79 lifetime tiers, and "None" only on the $12/month Pro plan. Unlimited booking types are genuinely free; a page without TidyCal on it is not, at any one-time price.
Pros
- "Unlimited bookings" and "Unlimited booking types" on the free tier, with no numeric cap stated.
- The branding policy is published as a three-value row in the vendor's own comparison table — most competitors leave it to be inferred from which column a checkmark sits in.
- The $29 one-time Individual tier is a cheap route out of full branding without a subscription.
Skip it if
- Branding is only ever "Reduced", never removed, until the $12/month (or $99/year) Pro subscription — the one-time payments do not buy a clean page.
- The same table marks "CSV export" ("Export booker data for use in other tools") unavailable on Free, so free users cannot take their booker list out.
- TidyCal's GDPR article describes "CSV data export" as a product capability with no plan condition, which reads as available to everyone until you check the pricing table.
Unlimited event types, branded
2. Cal.com — Unlimited event types, branded
The most generous free volume in the category, on a page carrying Cal.com’s name.
Best for Unlimited event types on the free plan — with Cal.com's name on them
From $12/mo (annual). Free plan: "Free forever" — "1 user", "Unlimited event types & calendars", "Unlimited calendar connections", "Unlimited meetings", email and SMS notifications, 100+ integrations, mobile app and browser extension, Stripe/PayPal payments, two-way Salesforce and HubSpot sync, and 1-click import of Calendly events..
- Teams — $12/mo billed annually ("$12 per month/user" under the page's "YEARLY" toggle ("Save 25%"). The month-to-month figure did not render for us.)
- Organizations — $28/mo billed annually ("$28 per month/user" under "YEARLY" ("Save 25%"); month-to-month figure did not render.)
- Enterprise — price not shown on the page we opened ("Custom" — "Talk to sales". No figure on the page.)
"Remove Cal.com branding" is listed under the paid Teams plan, not under "Free forever" — so on the hosted free plan the booking page carries Cal.com's name, however many event types you publish. This reading covers cal.com's hosted plans only: the pricing page links its own GitHub repository as a self-hosted route, and we did not verify whether a self-hosted build removes the branding, so nothing here should be read as an answer about self-hosting.
Pros
- "Unlimited event types & calendars" on the free plan, with no numeric cap anywhere on the page — the one product here that does not ration the thing it sells.
- The pricing page itself points at the source repository as a self-hosted alternative to its own paid plans.
- Free includes Stripe and PayPal payments and two-way Salesforce/HubSpot sync, which competitors put behind a tier.
Skip it if
- "Remove Cal.com branding" sits with the $12/user/month Teams plan; the free booking page is branded.
- Cal.com's own documentation index (cal.com/help/llms.txt) lists no page containing "export", "CSV" or "download", so we could not confirm from a primary source that booking data can be taken out.
- Whether the self-hosted build lifts the branding restriction is not stated on the pricing page, and we did not test it.
One event type, and the badge stays
3. Calendly — One event type, and the badge stays
The most recognisable booking link, and the tightest free plan.
Best for The most recognisable booking link, and the free plan says so
From $10/mo (annual). Free plan: "Always free" — "For personal use". Lists "1 event type", "Connect 1 calendar", unlimited meetings, video conferencing, a customizable booking page, mobile apps and browser extensions..
- Standard — $10/mo billed annually ("$10/seat/mo" under the page's default "Billed yearly" view ("Save 16%"), matching the page's own JSON-LD (10.00 USD, unitText "seat/month", billingDuration P1Y). A "Billed monthly" toggle exists but its undiscounted figure did not render for us.)
- Teams — $16/mo billed annually ("$16/seat/mo" billed yearly ("Save 20%"), matching the page's JSON-LD. Month-to-month price did not render.)
- Enterprise — price not shown on the page we opened (Not a per-seat price. The page's JSON-LD carries 15000.00 USD per "yr" with the description "Starting at $15,000/year. Contact us for details; price may vary." — an organisation-wide floor, so it is not comparable to the seat prices above.)
The pricing page's feature grid lists "Option to remove Calendly branding" against the paid columns only; the Free column's own feature list is "1 event type", "Connect 1 calendar", unlimited meetings, video conferencing and a customizable booking page — customizable, but never described as un-brandable. On the free plan the page you send a client carries Calendly's name.
Pros
- The free plan is a working product, not a demo: unlimited meetings, video conferencing and a customizable booking page.
- Seat prices are stated in USD on the page and repeated in its own structured data, so the number is checkable twice.
- The Enterprise floor ($15,000/year) is published rather than hidden behind a sales call.
Skip it if
- "Option to remove Calendly branding" appears only alongside the paid tiers — the free booking page advertises Calendly to whoever you send it to.
- Free is capped at "1 event type" and "Connect 1 calendar".
- We could not find any Calendly help article documenting booking-data export: calendly.com/help?query=export returned nothing, and the Zendesk help search redirected without results.
No free plan to ask the question of
4. SavvyCal — No free plan to ask the question of
Sells a refund window instead of a free tier, and says so plainly.
From $10/mo. No free plan.
- Basic — $10/mo ("$10/user/mo". A Monthly/Annual toggle offers "Save 2 months", but the discounted per-month figure did not render for us, so it is left empty rather than divided out.)
- Premium — $17/mo ("$17/user/mo", same "Save 2 months" annual toggle and the same unrendered annual figure.)
There is no free plan to ask the question of. The pricing page lists only Basic ($10/user/mo) and Premium ($17/user/mo), and what it offers instead is a refund window: "Kick the tires for free and only upgrade when you're ready to activate. Backed by a 30-day money back guarantee." A guarantee is a way to get your money back, not a plan you can stay on, so an unbranded booking page here costs at least $10 a month.
Pros
- Both paid tiers list "Unlimited" scheduling links, meeting polls and calendar connections — no rationing inside the paid plans.
- The 30-day money-back guarantee is stated on the pricing page itself rather than buried in terms.
Skip it if
- No permanent free plan: the page never shows a $0 tier.
- "Kick the tires for free" describes a refund policy, not free use — the wording invites the opposite reading.
- We could not check the export question at all: savvycal.com/help and savvycal.com/docs both 404, and help.savvycal.com and support.savvycal.com do not resolve in DNS, so no help centre was reachable.
What this means if you are choosing today
If free branding is acceptable — and for most personal use it is — Cal.com’s free plan is the strongest of the four by volume, with unlimited event types, unlimited calendar connections and payments included.
If you are sending booking links to clients and the branding matters, the decision is a pricing one. Of the plans we could confirm actually remove the branding, TidyCal Pro is the cheapest at $8.25 a month billed annually, with Calendly Standard next at $10 a seat a month billed yearly. SavvyCal costs the same $10 and never states a branding policy at all, so we cannot rank it. TidyCal’s $29 lifetime plan is tempting and does not solve this problem, by TidyCal’s own table.
One caveat we could not resolve: we did not verify whether Cal.com’s self-hosted build lifts the branding restriction. Its pricing page links the repository and says nothing about it either way, and we would rather leave that blank than answer it from inference.
Frequently Asked Questions
Which scheduling tool lets you remove its branding for free?
None of the four we read. Calendly and Cal.com both list branding removal only beside their paid columns; TidyCal's own table reads "Normal" branding on free and "None" only on the $12-a-month Pro plan; SavvyCal has no free plan at all. This is the answer, not a failure to find one.
What is the cheapest way to remove scheduling-tool branding?
Of the plans we could confirm remove it, TidyCal Pro at $8.25 a month billed annually ($99 a year) is the cheapest, and Calendly Standard at $10 a seat a month billed yearly is next. SavvyCal's Basic is also $10 a month, but its page never states a branding policy, so we cannot place it. TidyCal's one-time plans are cheaper still — $29 or $79 forever — and its own table says those only make branding "Reduced", never "None".
How many event types does a free scheduling plan allow?
It varies more than the branding answer does. Calendly says "1 event type" and "Connect 1 calendar". Cal.com says "Unlimited event types & calendars" and TidyCal says "Unlimited booking types", neither with a numeric cap. So free volume is genuinely competitive in this category — it is free presentation that is not.
Can free users export their booking data?
TidyCal's table says no outright: its "CSV export" row is marked unavailable on free. For Calendly and Cal.com we could not establish an answer from primary sources — Calendly's help search returned nothing for "export", and Cal.com's own documentation index lists no page containing "export", "csv" or "download". SavvyCal has no reachable help centre at all.
Did you create accounts and check the booking pages yourselves?
No. Every verdict here was read on the vendor's own pricing page on 6 August 2026 and is labelled as read, not run. A hands-on check would settle one thing these pages cannot: what the branding actually looks like on a free page, which decides whether "Normal" is a small footer or a banner.
How We Keep This Updated
Prices move and vendors rewrite their plan tables, so every value on this page carries the date we read it. When a page changes, the change lands here rather than being edited away quietly. The procedure is on the methodology page. tell us and we will re-check it.
- 2026-08-06 — First published. Branding rows read on each vendor's own pricing page. Verdicts were re-derived against the branding question alone after an initial pass fused it with free-plan event-type caps — two questions with different answers.